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Example 1 with AdGroup

use of com.google.api.ads.adwords.axis.v201809.cm.AdGroup in project googleads-java-lib by googleads.

the class AddDynamicSearchAdsCampaign method addWebPageCriteria.

/**
 * Adds a web page criteria to target Dynamic Search Ads.
 */
private static void addWebPageCriteria(AdWordsServicesInterface adWordsServices, AdWordsSession session, AdGroup adGroup) throws ApiException, RemoteException {
    // Get the AdGroupCriterionService.
    AdGroupCriterionServiceInterface adGroupCriterionService = adWordsServices.get(session, AdGroupCriterionServiceInterface.class);
    // Create a webpage criterion for special offers.
    WebpageParameter param = new WebpageParameter();
    param.setCriterionName("Special offers");
    WebpageCondition urlCondition = new WebpageCondition();
    urlCondition.setOperand(WebpageConditionOperand.URL);
    urlCondition.setArgument("/specialoffers");
    WebpageCondition titleCondition = new WebpageCondition();
    titleCondition.setOperand(WebpageConditionOperand.PAGE_TITLE);
    titleCondition.setArgument("Special Offer");
    param.setConditions(new WebpageCondition[] { urlCondition, titleCondition });
    Webpage webpage = new Webpage();
    webpage.setParameter(param);
    // Create biddable ad group criterion.
    BiddableAdGroupCriterion biddableAdGroupCriterion = new BiddableAdGroupCriterion();
    biddableAdGroupCriterion.setAdGroupId(adGroup.getId());
    biddableAdGroupCriterion.setCriterion(webpage);
    biddableAdGroupCriterion.setUserStatus(UserStatus.PAUSED);
    // Optional: set a custom bid.
    BiddingStrategyConfiguration biddingStrategyConfiguration = new BiddingStrategyConfiguration();
    CpcBid bid = new CpcBid();
    bid.setBid(new Money());
    bid.getBid().setMicroAmount(10000000L);
    biddingStrategyConfiguration.setBids(new Bids[] { bid });
    biddableAdGroupCriterion.setBiddingStrategyConfiguration(biddingStrategyConfiguration);
    // Create operations.
    AdGroupCriterionOperation operation = new AdGroupCriterionOperation();
    operation.setOperator(Operator.ADD);
    operation.setOperand(biddableAdGroupCriterion);
    // Create the criterion.
    AdGroupCriterion newAdGroupCriterion = adGroupCriterionService.mutate(new AdGroupCriterionOperation[] { operation }).getValue(0);
    System.out.printf("Webpage criterion with ID %d was added to ad group ID %d.%n", newAdGroupCriterion.getCriterion().getId(), newAdGroupCriterion.getAdGroupId());
}
Also used : Money(com.google.api.ads.adwords.axis.v201809.cm.Money) AdGroupCriterionOperation(com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterionOperation) Webpage(com.google.api.ads.adwords.axis.v201809.cm.Webpage) AdGroupCriterionServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterionServiceInterface) BiddableAdGroupCriterion(com.google.api.ads.adwords.axis.v201809.cm.BiddableAdGroupCriterion) BiddingStrategyConfiguration(com.google.api.ads.adwords.axis.v201809.cm.BiddingStrategyConfiguration) BiddableAdGroupCriterion(com.google.api.ads.adwords.axis.v201809.cm.BiddableAdGroupCriterion) AdGroupCriterion(com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterion) CpcBid(com.google.api.ads.adwords.axis.v201809.cm.CpcBid) WebpageParameter(com.google.api.ads.adwords.axis.v201809.cm.WebpageParameter) WebpageCondition(com.google.api.ads.adwords.axis.v201809.cm.WebpageCondition)

Example 2 with AdGroup

use of com.google.api.ads.adwords.axis.v201809.cm.AdGroup in project googleads-java-lib by googleads.

the class AddDynamicSearchAdsCampaign method createAdGroup.

/**
 * Creates the ad group.
 */
private static AdGroup createAdGroup(AdWordsServicesInterface adWordsServices, AdWordsSession session, Campaign campaign) throws ApiException, RemoteException {
    // Get the AdGroupService.
    AdGroupServiceInterface adGroupService = adWordsServices.get(session, AdGroupServiceInterface.class);
    // Create the ad group.
    AdGroup adGroup = new AdGroup();
    // Required: Set the ad group's type to Dynamic Search Ads.
    adGroup.setAdGroupType(AdGroupType.SEARCH_DYNAMIC_ADS);
    adGroup.setName("Earth to Mars Cruises #" + System.currentTimeMillis());
    adGroup.setCampaignId(campaign.getId());
    adGroup.setStatus(AdGroupStatus.PAUSED);
    // Recommended: Set a tracking URL template for your ad group if you want to use URL
    // tracking software.
    adGroup.setTrackingUrlTemplate("http://tracker.example.com/traveltracker/{escapedlpurl}");
    // Set the ad group bids.
    BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
    CpcBid cpcBid = new CpcBid();
    cpcBid.setBid(new Money());
    cpcBid.getBid().setMicroAmount(3000000L);
    biddingConfig.setBids(new Bids[] { cpcBid });
    adGroup.setBiddingStrategyConfiguration(biddingConfig);
    // Create the operation.
    AdGroupOperation operation = new AdGroupOperation();
    operation.setOperand(adGroup);
    operation.setOperator(Operator.ADD);
    AdGroup newAdGroup = adGroupService.mutate(new AdGroupOperation[] { operation }).getValue(0);
    System.out.printf("Ad group with name '%s' and ID %d was added.%n", newAdGroup.getName(), newAdGroup.getId());
    return newAdGroup;
}
Also used : Money(com.google.api.ads.adwords.axis.v201809.cm.Money) AdGroupServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.AdGroupServiceInterface) BiddingStrategyConfiguration(com.google.api.ads.adwords.axis.v201809.cm.BiddingStrategyConfiguration) AdGroup(com.google.api.ads.adwords.axis.v201809.cm.AdGroup) CpcBid(com.google.api.ads.adwords.axis.v201809.cm.CpcBid) AdGroupOperation(com.google.api.ads.adwords.axis.v201809.cm.AdGroupOperation)

Example 3 with AdGroup

use of com.google.api.ads.adwords.axis.v201809.cm.AdGroup in project googleads-java-lib by googleads.

the class AddDynamicSearchAdsCampaign method createExpandedDSA.

/**
 * Creates the expanded Dynamic Search Ad.
 */
private static void createExpandedDSA(AdWordsServicesInterface adWordsServices, AdWordsSession session, AdGroup adGroup) throws ApiException, RemoteException {
    // Get the AdGroupAdService.
    AdGroupAdServiceInterface adGroupAdService = adWordsServices.get(session, AdGroupAdServiceInterface.class);
    // Create the expanded Dynamic Search Ad. This ad will have its headline and final URL
    // auto-generated at serving time according to domain name specific information provided
    // by DynamicSearchAdsSetting at the campaign level.
    ExpandedDynamicSearchAd expandedDSA = new ExpandedDynamicSearchAd();
    // Set the ad description.
    expandedDSA.setDescription("Buy your tickets now!");
    expandedDSA.setDescription2("Discount ends soon");
    // Create the ad group ad.
    AdGroupAd adGroupAd = new AdGroupAd();
    adGroupAd.setAdGroupId(adGroup.getId());
    adGroupAd.setAd(expandedDSA);
    // Optional: Set the status.
    adGroupAd.setStatus(AdGroupAdStatus.PAUSED);
    // Create the operation.
    AdGroupAdOperation operation = new AdGroupAdOperation();
    operation.setOperator(Operator.ADD);
    operation.setOperand(adGroupAd);
    // Create the ad.
    AdGroupAd newAdGroupAd = adGroupAdService.mutate(new AdGroupAdOperation[] { operation }).getValue(0);
    ExpandedDynamicSearchAd newExpandedDSA = (ExpandedDynamicSearchAd) newAdGroupAd.getAd();
    System.out.printf("Expanded Dynamic Search Ad with ID %d and description '%s' and description 2 '%s' was " + "added.%n", newExpandedDSA.getId(), newExpandedDSA.getDescription(), newExpandedDSA.getDescription2());
}
Also used : AdGroupAd(com.google.api.ads.adwords.axis.v201809.cm.AdGroupAd) AdGroupAdServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdServiceInterface) AdGroupAdOperation(com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdOperation) ExpandedDynamicSearchAd(com.google.api.ads.adwords.axis.v201809.cm.ExpandedDynamicSearchAd)

Example 4 with AdGroup

use of com.google.api.ads.adwords.axis.v201809.cm.AdGroup in project googleads-java-lib by googleads.

the class AddShoppingDynamicRemarketingCampaign method attachUserList.

/**
 * Attach a user list to an ad group. The user list provides positive targeting and feed
 * information to drive the dynamic content of the ad.
 *
 * <p>Note: User lists must be attached at the ad group level for positive targeting in Shopping
 * dynamic remarketing campaigns.
 *
 * @param adGroup the ad group which will have the user list attached.
 * @param userListId the user list to use for targeting and dynamic content.
 */
private static void attachUserList(AdWordsServicesInterface services, AdWordsSession session, AdGroup adGroup, long userListId) throws RemoteException {
    AdGroupCriterionServiceInterface adGroupCriterionService = services.get(session, AdGroupCriterionServiceInterface.class);
    CriterionUserList userList = new CriterionUserList();
    userList.setUserListId(userListId);
    BiddableAdGroupCriterion adGroupCriterion = new BiddableAdGroupCriterion();
    adGroupCriterion.setCriterion(userList);
    adGroupCriterion.setAdGroupId(adGroup.getId());
    AdGroupCriterionOperation op = new AdGroupCriterionOperation();
    op.setOperand(adGroupCriterion);
    op.setOperator(Operator.ADD);
    adGroupCriterionService.mutate(new AdGroupCriterionOperation[] { op });
}
Also used : AdGroupCriterionOperation(com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterionOperation) AdGroupCriterionServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterionServiceInterface) BiddableAdGroupCriterion(com.google.api.ads.adwords.axis.v201809.cm.BiddableAdGroupCriterion) CriterionUserList(com.google.api.ads.adwords.axis.v201809.cm.CriterionUserList)

Example 5 with AdGroup

use of com.google.api.ads.adwords.axis.v201809.cm.AdGroup in project googleads-java-lib by googleads.

the class AddShoppingDynamicRemarketingCampaign method createAd.

/**
 * Creates an ad for serving dynamic content in a remarketing campaign.
 *
 * @param adGroup the ad group under which to create the ad.
 * @return the ad that was created.
 * @throws IOException if an image was not able to be loaded.
 */
private static AdGroupAd createAd(AdWordsServicesInterface services, AdWordsSession session, AdGroup adGroup) throws IOException {
    AdGroupAdServiceInterface adService = services.get(session, AdGroupAdServiceInterface.class);
    ResponsiveDisplayAd ad = new ResponsiveDisplayAd();
    // This ad format does not allow the creation of an image using the
    // Image.data field. An image must first be created using the MediaService,
    // and Image.mediaId must be populated when creating the ad.
    ad.setMarketingImage(uploadImage(services, session, "https://goo.gl/3b9Wfh"));
    ad.setShortHeadline("Travel");
    ad.setLongHeadline("Travel the World");
    ad.setDescription("Take to the air!");
    ad.setBusinessName("Interplanetary Cruises");
    ad.setFinalUrls(new String[] { "http://www.example.com/" });
    // Optional: Call to action text.
    // Valid texts: https://support.google.com/adwords/answer/7005917
    ad.setCallToActionText("Apply Now");
    // Optional: Set dynamic display ad settings, composed of landscape logo
    // image, promotion text, and price prefix.
    DynamicSettings dynamicDisplayAdSettings = createDynamicDisplayAdSettings(services, session);
    ad.setDynamicDisplayAdSettings(dynamicDisplayAdSettings);
    Image optionalImage = uploadImage(services, session, "https://goo.gl/mtt54n");
    // Optional: Create a logo image and set it to the ad.
    ad.setLogoImage(optionalImage);
    // Optional: Create a square marketing image and set it to the ad.
    ad.setSquareMarketingImage(optionalImage);
    // Whitelisted accounts only: Set color settings using hexadecimal values.
    // Set allowFlexibleColor to false if you want your ads to render by always
    // using your colors strictly.
    /*
    ad.setMainColor("#0000ff");
    ad.setAccentColor("#ffff00");
    ad.setAllowFlexibleColor(false);
    */
    // Whitelisted accounts only: Set the format setting that the ad will be
    // served in.
    /*
    ad.setFormatSetting(
        com.google.api.ads.adwords.axis.v201809.cm.DisplayAdFormatSetting.NON_NATIVE);
    */
    AdGroupAd adGroupAd = new AdGroupAd();
    adGroupAd.setAd(ad);
    adGroupAd.setAdGroupId(adGroup.getId());
    AdGroupAdOperation op = new AdGroupAdOperation();
    op.setOperand(adGroupAd);
    op.setOperator(Operator.ADD);
    AdGroupAdReturnValue result = adService.mutate(new AdGroupAdOperation[] { op });
    return result.getValue(0);
}
Also used : ResponsiveDisplayAd(com.google.api.ads.adwords.axis.v201809.cm.ResponsiveDisplayAd) AdGroupAd(com.google.api.ads.adwords.axis.v201809.cm.AdGroupAd) AdGroupAdReturnValue(com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdReturnValue) AdGroupAdServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdServiceInterface) AdGroupAdOperation(com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdOperation) Image(com.google.api.ads.adwords.axis.v201809.cm.Image) DynamicSettings(com.google.api.ads.adwords.axis.v201809.cm.DynamicSettings)

Aggregations

AdGroup (com.google.api.ads.adwords.axis.v201809.cm.AdGroup)14 AdGroupOperation (com.google.api.ads.adwords.axis.v201809.cm.AdGroupOperation)9 AdGroupServiceInterface (com.google.api.ads.adwords.axis.v201809.cm.AdGroupServiceInterface)9 AdGroupReturnValue (com.google.api.ads.adwords.axis.v201809.cm.AdGroupReturnValue)6 BiddingStrategyConfiguration (com.google.api.ads.adwords.axis.v201809.cm.BiddingStrategyConfiguration)6 Campaign (com.google.api.ads.adwords.axis.v201809.cm.Campaign)5 CpcBid (com.google.api.ads.adwords.axis.v201809.cm.CpcBid)5 Money (com.google.api.ads.adwords.axis.v201809.cm.Money)5 AdGroupAd (com.google.api.ads.adwords.axis.v201809.cm.AdGroupAd)4 AdGroupCriterionOperation (com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterionOperation)4 AdGroupCriterionServiceInterface (com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterionServiceInterface)4 SelectorBuilder (com.google.api.ads.adwords.axis.utils.v201809.SelectorBuilder)3 AdGroupAdOperation (com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdOperation)3 AdGroupAdServiceInterface (com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdServiceInterface)3 AdGroupCriterion (com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterion)3 BiddableAdGroupCriterion (com.google.api.ads.adwords.axis.v201809.cm.BiddableAdGroupCriterion)3 Budget (com.google.api.ads.adwords.axis.v201809.cm.Budget)3 CampaignOperation (com.google.api.ads.adwords.axis.v201809.cm.CampaignOperation)3 Selector (com.google.api.ads.adwords.axis.v201809.cm.Selector)3 AdGroupAdReturnValue (com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdReturnValue)2