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Example 16 with CampaignOperation

use of com.google.api.ads.adwords.jaxws.v201809.cm.CampaignOperation in project googleads-java-lib by googleads.

the class AddUniversalAppCampaign method runExample.

/**
 * Runs the example.
 *
 * @param adWordsServices the services factory.
 * @param session the session.
 * @throws ApiException if the API request failed with one or more service errors.
 * @throws RemoteException if the API request failed due to other errors.
 */
public static void runExample(AdWordsServicesInterface adWordsServices, AdWordsSession session) throws RemoteException {
    // Get the CampaignService.
    CampaignServiceInterface campaignService = adWordsServices.get(session, CampaignServiceInterface.class);
    // Create the campaign.
    Campaign campaign = new Campaign();
    campaign.setName("Interplanetary Cruise App #" + System.currentTimeMillis());
    // Recommendation: Set the campaign to PAUSED when creating it to prevent
    // the ads from immediately serving. Set to ENABLED once you've added
    // targeting and the ads are ready to serve.
    campaign.setStatus(CampaignStatus.PAUSED);
    // Set the advertising channel and subchannel types for universal app campaigns.
    campaign.setAdvertisingChannelType(AdvertisingChannelType.MULTI_CHANNEL);
    campaign.setAdvertisingChannelSubType(AdvertisingChannelSubType.UNIVERSAL_APP_CAMPAIGN);
    // Set the campaign's bidding strategy. universal app campaigns
    // only support TARGET_CPA bidding strategy.
    BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
    biddingConfig.setBiddingStrategyType(BiddingStrategyType.TARGET_CPA);
    // Set the target CPA to $1 / app install.
    TargetCpaBiddingScheme biddingScheme = new TargetCpaBiddingScheme();
    biddingScheme.setTargetCpa(new Money());
    biddingScheme.getTargetCpa().setMicroAmount(1000000L);
    biddingConfig.setBiddingScheme(biddingScheme);
    campaign.setBiddingStrategyConfiguration(biddingConfig);
    // Set the campaign's budget.
    campaign.setBudget(new Budget());
    campaign.getBudget().setBudgetId(createBudget(adWordsServices, session));
    // Optional: Set the start date.
    campaign.setStartDate(DateTime.now().plusDays(1).toString("yyyyMMdd"));
    // Optional: Set the end date.
    campaign.setEndDate(DateTime.now().plusYears(1).toString("yyyyMMdd"));
    // Set the campaign's assets and ad text ideas. These values will be used to
    // generate ads.
    UniversalAppCampaignSetting universalAppSetting = new UniversalAppCampaignSetting();
    universalAppSetting.setAppId("com.labpixies.colordrips");
    universalAppSetting.setAppVendor(MobileApplicationVendor.VENDOR_GOOGLE_MARKET);
    universalAppSetting.setDescription1("A cool puzzle game");
    universalAppSetting.setDescription2("Remove connected blocks");
    universalAppSetting.setDescription3("3 difficulty levels");
    universalAppSetting.setDescription4("4 colorful fun skins");
    // Optional: You can set up to 20 image assets for your campaign.
    // See UploadImage.java for an example on how to upload images.
    // 
    // universalAppSetting.setImageMediaIds(new long[] { INSERT_IMAGE_MEDIA_ID_HERE });
    // Optimize this campaign for getting new users for your app.
    universalAppSetting.setUniversalAppBiddingStrategyGoalType(UniversalAppBiddingStrategyGoalType.OPTIMIZE_FOR_INSTALL_CONVERSION_VOLUME);
    // If you select the OPTIMIZE_FOR_IN_APP_CONVERSION_VOLUME goal type, then also specify
    // your in-app conversion types so AdWords can focus your campaign on people who are
    // most likely to complete the corresponding in-app actions.
    // Conversion type IDs can be retrieved using ConversionTrackerService.get.
    // 
    // campaign.selectiveOptimization = new SelectiveOptimization();
    // campaign.selectiveOptimization.conversionTypeIds =
    // new long[] { INSERT_CONVERSION_TYPE_ID_1_HERE, INSERT_CONVERSION_TYPE_ID_2_HERE };
    // Optional: Set the campaign settings for Advanced location options.
    GeoTargetTypeSetting geoSetting = new GeoTargetTypeSetting();
    geoSetting.setPositiveGeoTargetType(GeoTargetTypeSettingPositiveGeoTargetType.LOCATION_OF_PRESENCE);
    geoSetting.setNegativeGeoTargetType(GeoTargetTypeSettingNegativeGeoTargetType.DONT_CARE);
    campaign.setSettings(new Setting[] { universalAppSetting, geoSetting });
    // Create the operation.
    CampaignOperation operation = new CampaignOperation();
    operation.setOperand(campaign);
    operation.setOperator(Operator.ADD);
    CampaignOperation[] operations = new CampaignOperation[] { operation };
    // Add the campaign.
    CampaignReturnValue result = campaignService.mutate(operations);
    // Display the results.
    for (Campaign newCampaign : result.getValue()) {
        System.out.printf("Universal app campaign with name '%s' and ID %d was added.%n", newCampaign.getName(), newCampaign.getId());
        // Optional: Set the campaign's location and language targeting. No other targeting
        // criteria can be used for universal app campaigns.
        setCampaignTargetingCriteria(newCampaign, adWordsServices, session);
    }
}
Also used : Money(com.google.api.ads.adwords.axis.v201809.cm.Money) CampaignServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.CampaignServiceInterface) Campaign(com.google.api.ads.adwords.axis.v201809.cm.Campaign) UniversalAppCampaignSetting(com.google.api.ads.adwords.axis.v201809.cm.UniversalAppCampaignSetting) BiddingStrategyConfiguration(com.google.api.ads.adwords.axis.v201809.cm.BiddingStrategyConfiguration) CampaignOperation(com.google.api.ads.adwords.axis.v201809.cm.CampaignOperation) CampaignReturnValue(com.google.api.ads.adwords.axis.v201809.cm.CampaignReturnValue) Budget(com.google.api.ads.adwords.axis.v201809.cm.Budget) TargetCpaBiddingScheme(com.google.api.ads.adwords.axis.v201809.cm.TargetCpaBiddingScheme) GeoTargetTypeSetting(com.google.api.ads.adwords.axis.v201809.cm.GeoTargetTypeSetting)

Example 17 with CampaignOperation

use of com.google.api.ads.adwords.jaxws.v201809.cm.CampaignOperation in project googleads-java-lib by googleads.

the class UsePortfolioBiddingStrategy method createCampaignWithBiddingStrategy.

/**
 * Create a Campaign with a portfolio bidding strategy.
 *
 * @param adWordsServices the user to run the example with
 * @param session the AdWordsSession
 * @param biddingStrategyId the bidding strategy id to use
 * @param sharedBudgetId the shared budget id to use
 * @throws ApiException if the API request failed with one or more service errors.
 * @throws RemoteException if the API request failed due to other errors.
 */
private static Campaign createCampaignWithBiddingStrategy(AdWordsServicesInterface adWordsServices, AdWordsSession session, Long biddingStrategyId, Long sharedBudgetId) throws RemoteException {
    // Get the CampaignService, which loads the required classes.
    CampaignServiceInterface campaignService = adWordsServices.get(session, CampaignServiceInterface.class);
    // Create campaign.
    Campaign campaign = new Campaign();
    campaign.setName("Interplanetary Cruise #" + System.currentTimeMillis());
    // Recommendation: Set the campaign to PAUSED when creating it to prevent
    // the ads from immediately serving. Set to ENABLED once you've added
    // targeting and the ads are ready to serve.
    campaign.setStatus(CampaignStatus.PAUSED);
    // Set the budget.
    Budget budget = new Budget();
    budget.setBudgetId(sharedBudgetId);
    campaign.setBudget(budget);
    // Set bidding strategy (required).
    BiddingStrategyConfiguration biddingStrategyConfiguration = new BiddingStrategyConfiguration();
    biddingStrategyConfiguration.setBiddingStrategyId(biddingStrategyId);
    campaign.setBiddingStrategyConfiguration(biddingStrategyConfiguration);
    // Set advertising channel type (required).
    campaign.setAdvertisingChannelType(AdvertisingChannelType.SEARCH);
    // Set network targeting (recommended).
    NetworkSetting networkSetting = new NetworkSetting();
    networkSetting.setTargetGoogleSearch(true);
    networkSetting.setTargetSearchNetwork(true);
    networkSetting.setTargetContentNetwork(true);
    campaign.setNetworkSetting(networkSetting);
    // Create operation.
    CampaignOperation operation = new CampaignOperation();
    operation.setOperand(campaign);
    operation.setOperator(Operator.ADD);
    CampaignReturnValue result = campaignService.mutate(new CampaignOperation[] { operation });
    Campaign newCampaign = result.getValue(0);
    System.out.printf("Campaign with name '%s', ID %d and bidding scheme ID %d was created.%n", newCampaign.getName(), newCampaign.getId(), newCampaign.getBiddingStrategyConfiguration().getBiddingStrategyId());
    return newCampaign;
}
Also used : CampaignServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.CampaignServiceInterface) Campaign(com.google.api.ads.adwords.axis.v201809.cm.Campaign) BiddingStrategyConfiguration(com.google.api.ads.adwords.axis.v201809.cm.BiddingStrategyConfiguration) CampaignOperation(com.google.api.ads.adwords.axis.v201809.cm.CampaignOperation) CampaignReturnValue(com.google.api.ads.adwords.axis.v201809.cm.CampaignReturnValue) Budget(com.google.api.ads.adwords.axis.v201809.cm.Budget) NetworkSetting(com.google.api.ads.adwords.axis.v201809.cm.NetworkSetting)

Example 18 with CampaignOperation

use of com.google.api.ads.adwords.jaxws.v201809.cm.CampaignOperation in project googleads-java-lib by googleads.

the class AddShoppingDynamicRemarketingCampaign method createCampaign.

/**
 * Creates a Shopping dynamic remarketing campaign object (not including ad group level and
 * below). This creates a Display campaign with the merchant center feed attached. Merchant Center
 * is used for the product information in combination with a user list which contains hits with
 * {@code ecomm_prodid} specified. See <a
 * href="https://developers.google.com/adwords-remarketing-tag/parameters#retail"/>for more
 * detail.
 *
 * @param merchantId the ID of the Merchant Center account.
 * @param budgetId the ID of the budget to use for the campaign.
 * @return the campaign that was created.
 */
private static Campaign createCampaign(AdWordsServicesInterface services, AdWordsSession session, long merchantId, long budgetId) throws RemoteException {
    CampaignServiceInterface campaignService = services.get(session, CampaignServiceInterface.class);
    Campaign campaign = new Campaign();
    campaign.setName("Shopping campaign #" + System.currentTimeMillis());
    // Dynamic remarketing campaigns are only available on the Google Display Network.
    campaign.setAdvertisingChannelType(AdvertisingChannelType.DISPLAY);
    campaign.setStatus(CampaignStatus.PAUSED);
    Budget budget = new Budget();
    budget.setBudgetId(budgetId);
    campaign.setBudget(budget);
    // This example uses a Manual CPC bidding strategy, but you should select the strategy that best
    // aligns with your sales goals. More details here:
    // https://support.google.com/adwords/answer/2472725
    BiddingStrategyConfiguration biddingStrategyConfiguration = new BiddingStrategyConfiguration();
    biddingStrategyConfiguration.setBiddingStrategyType(BiddingStrategyType.MANUAL_CPC);
    campaign.setBiddingStrategyConfiguration(biddingStrategyConfiguration);
    ShoppingSetting setting = new ShoppingSetting();
    // Campaigns with numerically higher priorities take precedence over those with lower
    // priorities.
    setting.setCampaignPriority(0);
    // Set the Merchant Center account ID from which to source products.
    setting.setMerchantId(merchantId);
    // Display Network campaigns do not support partition by country. The only supported value is
    // "ZZ". This signals that products from all countries are available in the campaign. The actual
    // products which serve are based on the products tagged in the user list entry.
    setting.setSalesCountry("ZZ");
    // Optional: Enable local inventory ads (items for sale in physical stores.)
    setting.setEnableLocal(true);
    campaign.setSettings(new Setting[] { setting });
    CampaignOperation op = new CampaignOperation();
    op.setOperand(campaign);
    op.setOperator(Operator.ADD);
    CampaignReturnValue result = campaignService.mutate(new CampaignOperation[] { op });
    return result.getValue(0);
}
Also used : CampaignServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.CampaignServiceInterface) Campaign(com.google.api.ads.adwords.axis.v201809.cm.Campaign) ShoppingSetting(com.google.api.ads.adwords.axis.v201809.cm.ShoppingSetting) BiddingStrategyConfiguration(com.google.api.ads.adwords.axis.v201809.cm.BiddingStrategyConfiguration) CampaignOperation(com.google.api.ads.adwords.axis.v201809.cm.CampaignOperation) CampaignReturnValue(com.google.api.ads.adwords.axis.v201809.cm.CampaignReturnValue) Budget(com.google.api.ads.adwords.axis.v201809.cm.Budget)

Example 19 with CampaignOperation

use of com.google.api.ads.adwords.jaxws.v201809.cm.CampaignOperation in project googleads-java-lib by googleads.

the class RemoveCampaign method runExample.

/**
 * Runs the example.
 *
 * @param adWordsServices the services factory.
 * @param session the session.
 * @param campaignId the ID of the campaign to remove.
 * @throws ApiException if the API request failed with one or more service errors.
 * @throws RemoteException if the API request failed due to other errors.
 */
public static void runExample(AdWordsServicesInterface adWordsServices, AdWordsSession session, long campaignId) throws RemoteException {
    // Get the CampaignService.
    CampaignServiceInterface campaignService = adWordsServices.get(session, CampaignServiceInterface.class);
    // Create campaign with REMOVED status.
    Campaign campaign = new Campaign();
    campaign.setId(campaignId);
    campaign.setStatus(CampaignStatus.REMOVED);
    // Create operations.
    CampaignOperation operation = new CampaignOperation();
    operation.setOperand(campaign);
    operation.setOperator(Operator.SET);
    CampaignOperation[] operations = new CampaignOperation[] { operation };
    // Remove campaign.
    CampaignReturnValue result = campaignService.mutate(operations);
    // Display campaigns.
    for (Campaign campaignResult : result.getValue()) {
        System.out.printf("Campaign with name '%s' and ID %d was removed.%n", campaignResult.getName(), campaignResult.getId());
    }
}
Also used : CampaignServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.CampaignServiceInterface) Campaign(com.google.api.ads.adwords.axis.v201809.cm.Campaign) CampaignOperation(com.google.api.ads.adwords.axis.v201809.cm.CampaignOperation) CampaignReturnValue(com.google.api.ads.adwords.axis.v201809.cm.CampaignReturnValue)

Example 20 with CampaignOperation

use of com.google.api.ads.adwords.jaxws.v201809.cm.CampaignOperation in project googleads-java-lib by googleads.

the class AddCampaignGroupsAndPerformanceTargets method addCampaignsToGroup.

/**
 * Adds multiple campaigns to a campaign group.
 */
private static void addCampaignsToGroup(AdWordsServicesInterface adWordsServices, AdWordsSession session, CampaignGroup campaignGroup, List<Long> campaignIds) throws ApiException, RemoteException {
    // Get the CampaignService.
    CampaignServiceInterface campaignService = adWordsServices.get(session, CampaignServiceInterface.class);
    List<CampaignOperation> operations = new ArrayList<>();
    for (Long campaignId : campaignIds) {
        Campaign campaign = new Campaign();
        campaign.setId(campaignId);
        campaign.setCampaignGroupId(campaignGroup.getId());
        CampaignOperation operation = new CampaignOperation();
        operation.setOperand(campaign);
        operation.setOperator(Operator.SET);
        operations.add(operation);
    }
    CampaignReturnValue returnValue = campaignService.mutate(operations.toArray(new CampaignOperation[operations.size()]));
    System.out.printf("The following campaign IDs were added to the campaign group with ID %d:%n", campaignGroup.getId());
    for (Campaign campaign : returnValue.getValue()) {
        System.out.printf("\t%d%n", campaign.getId());
    }
}
Also used : CampaignServiceInterface(com.google.api.ads.adwords.axis.v201809.cm.CampaignServiceInterface) Campaign(com.google.api.ads.adwords.axis.v201809.cm.Campaign) CampaignOperation(com.google.api.ads.adwords.axis.v201809.cm.CampaignOperation) CampaignReturnValue(com.google.api.ads.adwords.axis.v201809.cm.CampaignReturnValue) ArrayList(java.util.ArrayList)

Aggregations

CampaignOperation (com.google.api.ads.adwords.axis.v201809.cm.CampaignOperation)18 Campaign (com.google.api.ads.adwords.axis.v201809.cm.Campaign)15 CampaignServiceInterface (com.google.api.ads.adwords.axis.v201809.cm.CampaignServiceInterface)11 BiddingStrategyConfiguration (com.google.api.ads.adwords.axis.v201809.cm.BiddingStrategyConfiguration)10 Budget (com.google.api.ads.adwords.axis.v201809.cm.Budget)9 CampaignReturnValue (com.google.api.ads.adwords.axis.v201809.cm.CampaignReturnValue)9 ArrayList (java.util.ArrayList)5 AdGroupOperation (com.google.api.ads.adwords.axis.v201809.cm.AdGroupOperation)4 AdGroup (com.google.api.ads.adwords.axis.v201809.cm.AdGroup)3 ManualCpcBiddingScheme (com.google.api.ads.adwords.axis.v201809.cm.ManualCpcBiddingScheme)3 Money (com.google.api.ads.adwords.axis.v201809.cm.Money)3 ShoppingSetting (com.google.api.ads.adwords.axis.v201809.cm.ShoppingSetting)3 Campaign (com.google.api.ads.adwords.jaxws.v201809.cm.Campaign)3 CampaignOperation (com.google.api.ads.adwords.jaxws.v201809.cm.CampaignOperation)3 SelectorBuilder (com.google.api.ads.adwords.axis.utils.v201809.SelectorBuilder)2 AdGroupAdOperation (com.google.api.ads.adwords.axis.v201809.cm.AdGroupAdOperation)2 AdGroupCriterionOperation (com.google.api.ads.adwords.axis.v201809.cm.AdGroupCriterionOperation)2 BudgetOperation (com.google.api.ads.adwords.axis.v201809.cm.BudgetOperation)2 CampaignCriterionOperation (com.google.api.ads.adwords.axis.v201809.cm.CampaignCriterionOperation)2 DynamicSearchAdsSetting (com.google.api.ads.adwords.axis.v201809.cm.DynamicSearchAdsSetting)2